Business Policy and Strategy
Designing for Behavior Change Applying Psychology and Behavioral Economics
The Nike+ FuelBand, a wristband that automatically tracks your movement and helps you exercise more (one of a dozen new, wear- able computing devices on the market)
• Nest, a thermostat that learns your home heating schedule, rein- forces good energy usage with a simple phone app, and automates saving money on electricity bills
• GlowCap, a cap for prescription bottles that flashes when it’s time to take medication and automatically reorders the medication online when you need it
• Clocky, an alarm clock that jumps off your nightstand and rolls around the room, so you can’t turn it off without getting out of bed (Figure Preface-1)
No copy data
No other version available