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Found 1 from your keywords: subject="Mapping Experiences"

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Mapping Experiences

There is only one valid definition of business purpose: to create a customer. – Peter Drucker, in The Practice of Management (1954) People expect some benefit when they use the products and services an organization provides. They want to get some job done, solve a problem, or experience a particular emotion. If they then perceive this benefit valuable, they’ll give something in return –…

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