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Found 3 from your keywords: author=Chiew Ming Chak

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STRATEGIC MANAGEMENT FOR SMALL AND MEDIUM ENTERPRISES

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Chiew Ming Chak

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STRATEGIC MANAGEMENT FOR SMALL AND MEDIUM ENTERPRISES

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Chiew Ming Chak,

A research was set out to evaluate strategic planning as a management tool for the small and medium enterprises, with a view to help them achieve a more predictable and stable growth, over the long term. By and large, the usual framework of analysis, choice and implementation of strategy was followed. Emphasis had been directed on the threat aspects, which most SMEs had taken for granted. S…

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